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Insider Secrets for web marketing and IT security Your website may look pretty damn good but is it being found? Your IT systems may be simple but are they safe? Is social network marketing purely for ‘twits’? For small businesses to have a safe and successful web presence elements such as social network marketing, supportive directory websites, search engine optimization, website design and systems security must all be thrown in the pot. Make sure your website doesn’t resemble a trophy partner, i.e. something that is expensive looks great but has no substance. Also ensure that you are practicing safe IT- with all those random viruses around your business could be wiped out at a stroke. Practice at being social with an ongoing presence and consistent company messages on social websites such as Facebook, Twitter and Linked In. Are you connected with your customers on the web – are you friends with them on Facebook? Do you follow them on Twitter, are they one of your contacts on Linkedin? There is so much to consider but it iis so easy when you know how. In terms of housekeeping, have you checked who owns your website? Does your company’s domain name belong to you? Are you tied in to a contract with your existing hosting company? Are you paying too much for their services? Does their pricing include making changes to your website? Will they release your website to another provider if requested? How secure is your company data? How is it backed up? Do you let your children use your business computer> Vizzit Dorset & NF Lt.. specialise in web design, search engine optimisation and hosting for the SME marketplace in the New Forest, Hampshire and Dorset. They can also help with social network marketing, systems security and email marketing. Call 01590 682161 for more information. |
